Retail merchandising

Offer the products and services your customers expect

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Ensure faster introductions

The architecture of Openbravo and its retail merchandising functions enable retailers to accelerate the process of launching new products, prices, services, and retail promotions, or changes to existing ones, which can be made available almost instantly from anywhere and at every touchpoint in the stores.

Agile product management

Manage products and price lists for all sales channels.
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Increase the value of your products with different types of services.
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Flexible discount engine

Gain standard support for a variety of retail discount and promotion types.
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More informed decisions

Analyze stock levels and the performance of your products and promotions.
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Agile assortment management for more frequent product introductions

Manage all your products and prices in an agile and centralized manner, ensuring consistent information across all channels.
  • Simple products, variants, bill of materials (BOM) lists.
  • Unlimited number of product characteristics, such as color or size, and attributes such as serial and batch numbers and expiration dates.
  • Unlimited number of sales and purchase price lists, in different currencies, with or without taxes.
  • Option to keep all the information in Openbravo or import it from an external system like ERP or PIM via the available web services-based API.

Services that increase customer satisfaction

Offer more possibilities and greater convenience to your customers with services that enhance the value of your products.
  • Warranties, repairs, transportation, and other types of services that can be offered either independently or associated with specific products, either mandatory or optional during the sale.
  • Fixed or dynamically calculated prices during the sale, based on the price of the associated product.
  • Detailed control of services requiring external providers, such as alterations with tailors in the case of clothing.
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Configuración de descuentos en software retail para moda

Flexible promotional execution for increased loyalty

Achieve greater promotional flexibility with a retail promotions engine that is ready to support  a wide range of discount types.
  • Retail promotions based on quantity or percentage, scaled discounts, payment method-based discounts, coupons, bundles (kits), and more.
  • Automatic discount application rules based on the combination of multiple criteria.
  • Manual application with approval management.
  • Definition of priorities and incompatibilities between discounts.
  • Promotion engine accessible from external systems via API.

Better merchandising decisions for increased profitability and improved shopping experience

Access detailed, real-time data from all your sales, available stock, and merchandise movements for better decision-making in your merchandise management. Analyze reports with data that optimize your purchasing costs and understand the performance of your products, promotions, and services for increased profitability and enhanced shopping experiences.
  • Seamless integration with the software for retail stores and warehouse management system for a unified and real-time view of stock levels and movements.
  • Reports and dashboards accessible from the back office and each point of sale, providing information on sales, discounts, and inventory.
  • Management of purchase requests and purchase orders.
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Cloud-based SaaS solutions for unified commerce

Our retail software allows improving the shopping experience, in the store and across channels. Built on a fully modular and cloud-based retail SaaS platform, it offers greater agility to adapt and innovate. All this supported by capabilities to operate globally, which allow managing specific needs of countries and territories.

Order management system (OMS)

Optimize eCommerce fulfillment with OMS rules for choosing the best stores for order preparation. Ensure all orders are managed in a timely manner with tools for a detailed control of the preparation process.
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Retail POS system

Offer your customers an enhanced in-store shopping experience with a very easy-to-use POS software. A solution that supports various types of touchpoints, such as fixed terminals, mobile devices, self-checkout, and kiosks.
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Store inventory management

Allow your stores to maintain accurate and real-time stock information. Control all your store inventory operations such as receipts, pickings, transfers, shipments, and counts from mobile devices.
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Store fulfillment

Enable your physical stores as order preparation centers. Efficiently manage orders from the same store, other stores, or the eCommerce channel. In scenarios such as Click and Collect, Ship from Store, e-Reservations and others.
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Retail merchandising

Achieve faster introductions and analyze in detail the success of your merchandising strategies. Centrally manage products, prices, and promotions. Access detailed data on goods movements and the performance of your channels.
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Clienteling, CRM and loyalty

Get to know your customers better and increase their satisfaction and loyalty. Achieve a single view of their purchase history across all channels, their loyalty programs, and promotions. And deliver them more personalized experiences.
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Warehouse management system (WMS)

Increase the efficiency of your warehouses, with centralized and real-time management of their operations. Inbound and outbound, inventories, replenisments, and transfers, with assisted execution of inventory tasks from mobile devices.
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Retail analytics

Improve visibility and decision-making with access to detailed reports and dashboards. Leverage detailed data about customers, sales, and stock, accessible by your employees from the central back office or any in-store POS terminal.
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Ready for an agile retail merchandising ?