In today’s marketplace, companies in all industries are seeing the business environment change at an unprecedented speed and are facing disruption by new technologies. Companies that want to succeed need to find different ways of doing business and better ways to differentiate themselves from competition. For enterprise software providers like

Last month, Portuguese investment firm Green Swan announced it had taken the opportunity to acquire the Toys “R” Us brand across Spain and Portugal. The new CEO,  Shark Tank Portugal investor Paulo Sousa Marquez, is keen to revive the brand and demonstrate how technological innovation can be used to bring customers

Omnichannel consumers today expect a superior experience when they interact with a retailer. Irrespective of which channel they use, they want the option to have orders delivered where they want and a time they choose. Heightened expectations in terms of   flexible delivery and returns policies have become more and more important to consumers, making fulfillment

Once, fashion had two main seasons: spring/summer and autumn/winter. But fast-fashion retailers have revolutionized the fashion business by introducing lots of  “mini-seasons” designed to  pick up on new trends and make products available for customers in as little time as possible. Fast-fashion designers create new looks every week and so

Millennials may have pioneered shopping in the digital world, but the first generation to be raised in the era of Smartphones and social media is coming of age, fast. Generation Z is the name given to young people born between the early 1990s and the present. They already makes up a quarter of

Despite physical stores seeing a decline in foot traffic over the last few years, the physical store still operates from a position of strength. Depending on the product category, many consumers still prefer physical interaction with a product while they research, compare, and finally buy it. But the m-commerce boom

The recent ReTechCon 2016 trade fair in Indian provided a fantastic opportunity for Openbravo to connect with key retailers in one of the fastest growing omnichannel markets today. Openbravo Commerce Suite has already been selected by several of India’s leading retailers including M&B Footwear (Lee Cooper distributor), Decathlon Sports India

The Openbravo Product Tour is a nice tool that allows people to get a first impression of our products through a guided and interactive tour. Since its launch it has become one of the most used evaluation tools. Today we are happy to announce the availability of a new version

Last week I was invited to a company meeting in Pamplona, a city in the north of Spain, internationally known for its bull runs; probably the most famous example of running in front of ´toros bravos´ in the world. Pamplona is also where Openbravo was born and is today’s headquarters. That’s