We were particularly impressed by the functional coverage of Openbravo and the flexibility of its cloud and mobile technology platform, which will enable our business to gain agility and realize significant IT cost savings.
Omnichannel Platform for Fashion Retail
STAY AHEAD OF EVOLVING FASHION TRENDS
Deliver excellent customer service and a trend-setting shopping experience
A competitive advantage is critical in fashion retailing, so retailers need to step up their game in business agility and consumer experience, while battling increasing price and margin pressures that require them to further optimize their operations. Fashion retailers need to respond more quickly and effectively to fast-changing market conditions. To stand out from the competition, they must try to offer unique and compelling assortments and a truly differentiated shopping experience, where the capacity for innovation plays a fundamental role.
Openbravo offers a flexible mobile and cloud omnichannel platform for fashion retail. Our advanced platform includes a rich set of retail features and advanced technical capabilities that help fashion retail businesses to increase agility and innovation supported by cost-effective omnichannel operations. Openbravo enables to increase customer acquisition and retention and the ability to launch new products, and offer differentiated shopping experiences, both online and offline, innovative and more personalized. Retailers can maintain optimal target inventory levels to ensure sufficient stock is in the right place at the right time and gain greater agility and innovation capacity with lower IT costs.
Marc Aimonino, CIO of Groupe Rand
ENABLE YOUR OMNICHANNEL STRATEGY TO INCREASE CUSTOMER SATISFACTION
Openbravo makes omnichannel a reality for fashion retail by enabling centralized management of all customers, channels and inventory from one single point to deliver the promise of a seamless shopping experience across channels. Retailers are reassured that they are adopting a solution that is capable of supporting current needs, as well as the fast-changing expectations of omnichannel customers in the future.
PUT THE CUSTOMER AT THE CENTER OF YOUR SHOPPING EXPERIENCE WITH MOBILE POS
Openbravo offers a fully featured and mobile-enabled point of sales solution that can be used from any type of device to provide excellent customer service anywhere in the store, backed by a broad set of assisted sales capabilities. Retailers can increase the basket size with product recommendations based on customer preferences and gain flexibility to apply sophisticated promotions based on multiple criteria. Customers will enjoy a faster and more convenient checkout experience with the option to use mobile payments, RFID or self-checkout terminals.
