Geoff Nairn
Author Archive

Geoff Nairn

FashionindustriesRetail Trends

2 min read How do we compete with Amazon? It’s a question that every retailer must ask as they anxiously watch the aggressive moves of Amazon into so many markets, including product categories

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FashionFurniture & DecorindustriesSporting Goods

2 min read Despite the sensationalist articles warning about the Death of the High Street, it is clear that for some product categories, a physical store will likely remain the preferred way of

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Retail Trends

3 min read Remember beacons? What are the prospects for VR in stores? The list of  innovative retail technologies grows longer and more confusing each day, so to help retailers make better tech

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FashionindustriesRetail Trends

2 min read Everyone likes a bargain, particularly fashion consumers and the spectacular growth of factory outlets and other off-price fashion chains indicates how popular the idea of buying high-quality fashion at bargain

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Retail Trends

2 min read As more sales migrate to digital channels, store closures will inevitably continue, particularly in the more mature economies.  But many brick-and-mortar retailers are are underestimating the contribution their stores make to an omnichannel

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Retail Trends

2 min read Why do customers come to your stores? According to a survey by Publicis.Sapient, customer service is the stand-out reason for shopping in a physical store instead of online. Indeed, it

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Retail Trends

2 min read In today’s tough retailing environment, your store associates are in the front line in the battle to keep customers coming into your stores. But sales staff who are pushy or

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Retail Trends

3 min read Retailers need to become more agile, yet many are hindered by legacy in-house IT systems that are difficult to integrate with new technologies and are costiy to run. Cloud computing

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Retail Trends

2 min read Consumers often assume that the more choice, the better. Having “hyperchoice” at the click of a mouse is seen as one of the big advantages of shopping online over shopping

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Retail Trends

3 min read Brick-and-mortar retailers must feel they are having to run as fast as they can just to stand still. According to the Retail Bay Report 2018, between 2012 and 2017, the

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