unified commerce

< 1 min readGartner has just published the 2024 edition of its Gartner Tool: Digital Commerce Vendor Guide. For the second consecutive year, following our debut in the 2023 edition, Openbravo has been

3 min readFor certain retail sectors, these two months represent up to 34 percent of their annual revenue, demonstrating the importance of utilizing unified commerce capabilities to maximize profitability. The National Retail

< 1 min readGartner has just published its Gartner Tool: Digital Commerce Vendor Guide, 2023, where Openbravo is ranked among the leading vendors of digital commerce core and ecosystem applications, with strong capacities

3 min readRetail Media Networks (RMNs) are one of the technologies included in Gartner’s latest Hype Cycle for Digital Advertising. It is a technology that is increasingly being talked about and is

2 min readUnderstanding how to get rid of excess stock after big sales periods such as Black Friday or the Christmas campaign is key for retailers to start the year on a

< 1 min readConsumers have increasingly high expectations when it comes to instant gratification: they want to buy something and have it in their hands quickly. One of the new hybrid shopping modalities

2 min readUnified commerce is the latest evolution in the retail landscape, taking omnichannel strategy a step further by truly integrating all sales channels and customer touchpoints into a singular, seamless system.

2 min readCompanies that seek greater agility by digitizing their processes and promoting the use of new technologies, are better prepared to face the uncertainty and new challenges created by the current

2 min readIn a world of unified commerce, retailers must ensure that stock can be located quickly and moved efficiently, regardless of the size of the order or whether it comes from

2 min readAs consumers return to their old in-store shopping habits, the outlook for traditional retailers is brighter, especially for those embracing unified commerce to deliver a seamless shopping experience. Today, many