Grup Pollyanna improves shopping experience with Openbravo
ESTABLISHED FASHION RETAILER LEVERAGES TECH FLEXIBILITY TO SUPPORT OMNICHANNEL STRATEGY
Grup Pollyanna opened its first store in 1977 in the heart of Andorra la Vella, and today the well-established retailer comprises nine fashion stores for men, women and children, all located in the commercial centers of Escaldes and Andorra la Vella. Pollyanna Group is known for spotting the latest trends and selecting from the best contemporary fashion brands to create own curated style and exclusive atmosphere. It works daily with its team to offer the best service and personalized attention to its customers.
Seeking a modern POS solution with real-time, seamless integration
Several objectives were set for this project. First, the company wanted its own corporate ERP system that could integrate all business units and give them real-time visibility of their activities, which would allow them to analyze sales data in real time and adapt faster to any changes in demand.
Grup Pollyanna needed a platform that could easily be adapted to sector and business-specific needs, such as Andorra’s banking specifications and regulations. It hoped to simplify and save in terms of infrastructure, technological resources, and time required for system administration and maintenance.
The company also wanted to manage promotions and personalized services more effectively and seamlessly across channels – including gift cards, its customer loyalty program, and New Baby Registry.
Integration of sales, inventory, and customers
Openbravo began working with Grup Pollyanna at the beginning of 2017. The project was implemented in approximately 6.5 months, starting with the confirmation of the requirements and the development of a prototype until the migration of data and finally go live.
The solution is fully integrated to manage your store operations, customer management, inventory management and finance. Includes real-time visibility of sales, inventory and merchandise management, and replenishment. The solution provides the ability to monitor sales and finances in real time.
Customer data is managed to reinforce your personalization services through all channels, including gift cards, customer loyalty program, and Newborn Lists, which are intended to help make Grup Pollyanna baby stores a one-stop shop for new parents.