Posts Tagged

cross channel

Retail Trends

The Back-to-school period is typically a busy time for retailers. The National Retail Federation (NRF) predicts that back-to-school (BTS) spending will reach $75.8 billion this year,  up from last year’s $68 billion, making August the second highest spending period of the year after the winter holidays. Despite the inroads made

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Retail Trends

Millennials may have pioneered shopping in the digital world, but the first generation to be raised in the era of Smartphones and social media is coming of age, fast. Generation Z is the name given to young people born between the early 1990s and the present. They already makes up a quarter of

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Retail Trends

Since the beginning of this year, we have seen  how retail CIOs agree that security and digital innovation are top priorities for 2015, probably due to the recent data breaches and the growing need to deliver  unified, seamless and differentiated customer experiences. According to the 2015 National Retail Federation, managing

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Retail Trends

There is no omni-channel as far as customers are concerned. They see a retail business as a single entity that they interact with using whatever channel is most convenient at the moment: online, phone or in-store. The omni-channel transformation is being driving by a number of key technological advances, such

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Retail Trends

If you ask consumers if they want retailers to be omnichannel ready, they will probably not recognize the word. But if you ask them how much pain they experience from a lack of omnichannel capabilites, every customer will recognize the value of a seamless channel integration. One of the most

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Retail Trends

It is clear that retailers no longer need evidence that omnichannel capabilities are decisive factors for success in retailing today. Nor do they need to be convinced that omnichannel functions will play an even larger role in the future. And this is why today’s leading retailers are putting the consumer

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Featured Events

E-commerce in China has been growing 3 times faster than traditional retail (45% vs 15% sales growth in 2013). If the growth is mainly driven by huge marketplace platforms, with a clear leader at 50% market share: Tmall (part of Alibaba group), brands need to create their dedicated online sales

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