Image module

Rolcar trusts Openbravo to transform the sales experience

Openbravo has allowed us to have better knowledge of the sales performance of our products and of our customers, as well as improving the inventory processes in our repair shops. This combination has helped us be more competitive in our market.

Victor Manuel López. PRESIDENT AND GENERAL DIRECTOR OF ADMINISTRATION AND FINANCE

Commitment to customer service inspires Rolcar to implement digital transformation

Rolcar is a leading company in the auto parts sales market for Mexico. Founded by Mr. Rogelio López in 1961, it has been a national leader in its field for many years. Customers can rely on Rolcar to supply them with a wide range of products and that they will be able to find the replacement part they need. The company currently operates more than 175 locations and 10 distribution centers, with 2,200 employees and 60,000 products to offer its customers. To maintain and refresh its reputation for excellent customer service, Rolcar wanted to implement cutting-edge technology that would allow them to be faster, more efficient and competitive.

Challenges

Achieving real-time data visibility

The company’s old system made it difficult to obtain real-time information, such as daily sales from all stores. Rolcar needed a complete integration of operations which would allow them the real-time visibility that was needed from the store to warehouse and across the entire business.

Support for operational excellence

Operational excellence, monitoring and control of all its stores and distribution centers became a increasing challenge, and the company realized it needed full integration of all its operational processes. It also needed to increase the efficiency and competitiveness of the business substantially, achieving greater speed and precision in its distribution centers, to ultimately facilitate its future expansion and growth plans.

Rolcar center

With Openbravo, we now have a stable platform in the cloud which allows for a more agile execution of our processes along with detailed and real-time information of all our operations.

Luis Alberto Arriaga, Systems Manager

Rolcar center

Solution

Fluent end to end retail management in the cloud

Openbravo integrates all of Rolcar’s front-end and back-office processes, which enables more efficient operations through better visibility and end-to-end control. It also ensures detailed visibility of daily sales and inventory information of all stores. The solution integrates different legacy systems and includes various customizations, such as document formats, reports or specific functionalities to support Rolcar’s business requirements.

Flexible POS solution with strong offline work capabilities

Openbravo is currently used in nearly 700 POS terminals. In addition to daily store operations and access to real-time sales and inventory status, Rolcar can now manage a large number of product references which are searchable using an unlimited list of attributes. In the case of connectivity problems at the store, sales transactions and inventory movements can be completed offline, automatically updating in the central system once connectivity is restored.

Results

Greater operational control

The company was able to replace different legacy systems with a single integrated solution. This allowed the company to standardize its processes, provide real-time information on sales and inventory movements, and improve overall operational efficiency. The company currently manages an average number of about 11,000 daily tickets, with a maximum capacity of 15,000, reaching a total of nearly 3.8 million tickets for the year in 2018, including a total of 250,000 invoices and credit notes per month.

Greater Focus on the Customer

Better information at the point of sale enabled staff to offer better customer service.

More Efficient Stock Management

The implementation of Openbravo’s warehouse and inventory management modules in all distribution centers in 2019 will enable Rolcar optimize inventory management and costs with greater speed and precision in all stores. Stock movements are already managed more efficiently, with about 13,000 stock transfers between stores in 2018.

Compliance with the new Mexican tax legislation (CFDI 3.3)

With Openbravo, the company was able to adapt quickly and safely to the new Mexican tax legislation (CFDI 3.3) that came into effect in 2017 and requires that constant updates be implemented in all stores and distribution centers.

Robust and highly flexible architecture in the Cloud

Openbravo Cloud provides Rolcar with a highly reliable and flexible platform to meet current and future needs, including a high-availability design that allows the highest level of availability in a solution.

WANT TO KNOW MORE?