customer data

3 min read Although online commerce has worked hard to improve its customer journey, the physical store still has the upper hand if it is able to adapt and transform the customer experience

3 min read The rise of omnichannel creates new ways to engage and attract customers but it also presents new challenges in many areas, including customer data quality. Customers are more demanding than

< 1 min read On February 3, the eighth edition of the Barcelona Fashion Summit took place in Barcelona. This vanguard event for fashion professionals in Spain is organized annually by moda.es and this

2 min read As the technologies and strategies behind modern retail mature, the Barcelona Fashion Summit this year will focus on what means to be customer-centric, and what it takes get closer to

2 min read For most retail businesses, the new year is a clean slate – a chance to assess the past year and set some new goals for the future. Digital transformation is

2 min read Brands are evolving by developing better direct-to-consumer relationships through flagship stores and ecommerce capabilities. However, they still rely on multi-channel retailers to build the relationships with a large number of