< 1min read Beacons are tiny low-powered radio transmitters that send signals to phones just feet away. The point of the devices is to send a specific signal, using low-energy Bluetooth, to phones
2min read It’s been a while since GE Capital Retail bank published in 2013 an annual shopper study showing that more than 80% of consumers start their search process online. Today, e-Commerce
3min read Digital technologies are transforming business in every industry, from social media to mobile to big data to the “Internet of Everything”. This change relies on the combination of digital and
< 1min read Data is a terrible thing to waste and, unfortunately, that is exactly what retailers are doing with a resource of inestimable worth. The present state of analytics in retail is,
3min read We are experiencing a new consumer omnichannel age where innovation is no longer a nice-to-have in any sales channel, but a must-have. This innovation must be especially leading in physical
2min read Retailers today face many challenges that software vendors need to address efficiently, for example the so-called seamless shopping experience across all retail channels. We will be diving into it in
3min read Deployment Traditional stand-alone POS systems need specific hardware, or at least a specific operating system and require an installation process. Any update requires the terminal to be online, but the
3min read When we talk about IT Requirements, we generally refer to the specification of characteristics and conditions of a new or altered IT product or IT process. And we take these
< 1min read Can you answer what, when and why your customers are buying? A key performance indicator (KPI) is defined as a method to measure quantifying objectives to enable the measurement of
3min read What is mobile payment? Consumers will stop carrying wallets in the near future. They will be walking with a handphone in their pocket, to replace cash, coins, and all their
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How Retailers Can Turn to Beacons Technology – Infographic