3 min read A product characteristic is defined as a feature that is primarily physical and generally measurable such as color, size, shape, taste, texture, etc. It is used to create variants of

3 min read We can affirm without doubt that physical stores will still be around in the next few decades, in fact, for some industry experts we are actually in the golden age

2 min read Last week I was invited to a company meeting in Pamplona, a city in the north of Spain, internationally known for its bull runs; probably the most famous example of running

3 min read Two weeks ago, the Indian Retail Forum took place in Mumbai, where the topic for this year was around Omnichannel as the future mantra and how retailers can build businesses

4 min read 2003, at the Renaissance Hotel and Convention Center, Mumbai, I stood wide-eyed, looking at the magnanimity of probably the biggest convention I had witnessed until then. For me, my first

< 1 min read Beacons are tiny low-powered radio transmitters that send signals to phones just feet away. The point of the devices is to send a specific signal, using low-energy Bluetooth, to phones

2 min read It’s been a while since GE Capital Retail bank published in 2013 an annual shopper study showing that more than 80% of consumers start their search process online. Today, e-Commerce

3 min read Digital technologies are transforming business in every industry, from social media to mobile to big data to the “Internet of Everything”. This change relies on the combination of digital and

< 1 min read Data is a terrible thing to waste and, unfortunately, that is exactly what retailers are doing with a resource of inestimable worth. The present state of analytics in retail is,

3 min read We are experiencing a new consumer omnichannel age where innovation is no longer a nice-to-have in any sales channel, but a must-have. This innovation must be especially leading in physical