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Openbravo & Phidias at Paris Retail Week: “Live Retail”

There  are still almost four months left to the date, but we are pleased to announce that Openbravo will once again be present at the Paris Retail Week, which will be held from September 19 to 21, 2017 at Paris Expo Porte de Versailles, together with our Gold Partner  Phidias.

The third edition of the Paris Retail Week includes two halls, Digital In Store and E-Commerce Paris,  and has become the leading industry event in Europe. The event reinforces the synergies between online and offline retail, offering a 360° vision of the successes and challenges of omnchannel in today’s retail industry and the growing expectations of much more informed and connected consumers.

To demonstrate the growing influence that digital consumers are having, the event has chosen this year “Live Retail” as a general theme, which is also a hot topic in France. It is a concept that seeks to sum up the real challenge that retailers face if they want to provide value to these customers while also creating a genuine and more human retail experience.  An interesting presentation that explains these concepts can be read here.

Male texting on smartphone in clothing store. Sms, message, mail
This year, we are looking forward to use this event to showcase our latest and future product innovations, which were introduced in the Roadmap webinar last week and which we are presenting in more detail during a series of webinars during June. All this new functionality is offered in the cloud, a central component of our “Retail First” strategy.

Come and visit us at Paris Retail Week at Pavilion 7.3, stand P 055, where we will present all the new features of the Openbravo Commerce Suite that help specialized retailers progress their omnichannel strategies.


picture PRW2017_ES

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