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Embracing Omnichannel at the Madrid Retail Congress 2016

2 min read

From traditional shops to high-fashion boutiques, Spain offers a diverse and well established retail landscape. Even so, there is plenty of room for growth if Spanish retailers are willing to embrace innovative strategies, trends and technologies to create a modern and seamless omnichannel experience.

That is the key theme of the second edition of the Madrid Retail Congress, which  will be held September 28-29 2016 at the Palacio Municipal de Congresos in Madrid. Following a successful debut in 2015, the Madrid Retail Congress has quickly become a vital forum for the exchange of knowledge and ideas among forward-thinking leaders in Spanish retail.

This event provides an excellent opportunity for retailers to learn from leaders in their community and explore omnichannel technologies which will allow them to manage stores more efficiently and ultimately capture the hearts of their customers across all channels.

In addition to the trade exhibition, MRC 2016 has invited 45 distinguished speakers to share their experiences and participate in a dynamic program of conferences, round tables, and training workshops. This year, Xavier Places, Openbravo’s Product Marketing Director, will be leading a workshop entitled, “Mobility, RFID, and Mobile Payments: Key Benefits through Point-of-Sale Adoption” on September 29 at 5:30 pm.

Empowering Physical Stores in the Omnichannel Era

Openbravo is a software provider that offers a mobile-enabled and Cloud-ready commerce solution to midsize to large specialty retailers. We have customers around the world – such as BUT, Decathlon Sports India, Cirque du Soleil Touring Shows and Mr Bricolage – all of which have a strong multi-store network with hundreds of locations.

Our efforts and strategy in the retail space have been recognized this year by Gartner, with Openbravo being listed as “Cool Vendor” for Spain and India, highlighting the value and flexibility our solution provides, as it can be adopted either as a Store Solution that integrates seamlessly with legacy systems or as an all-in-one Retail ERP.

This year´s trade exhibition is a great opportunity for our team to demonstrate the latest capabilities of our software and engage with Spanish retailers interested in adopting an integrated solution that will enable them to expand their business more effectively and embrace Cloud and mobility, and so  better adapt to today’s highly demanding omnichannel customer expectations.

Openbravo co-founder Moncho Aguinaga will join our team at Booth #19 to demonstrate how the  Openbravo Commerce Suite can help retailers leverage omnichannel capabilities to improve business operations and customer experience

We invite you to schedule a meeting with our team to discuss how Openbravo Commerce Suite can meet your needs by filling out this form.

We look forward to meeting you soon!