2min read Retailing is a highly competitive industry and success can be frustratingly short-lived. Retail leaders must not only outperform their rivals but also work hard to improve their leadership position. But
3min read Retailers are facing intense competition for a diminishing share of their customer’s wallet, and this challenge has become more pronounced in markets facing deflationary pressures. Although promotions are an important
3min read Many companies with a brick-and-mortar location and an online shop keep the two separated, and that is a mistake given the nature of the always connected customer in today’s retail. There
3min read A product characteristic is defined as a feature that is primarily physical and generally measurable such as color, size, shape, taste, texture, etc. It is used to create variants of
2min read It’s been a while since GE Capital Retail bank published in 2013 an annual shopper study showing that more than 80% of consumers start their search process online. Today, e-Commerce
3min read Digital technologies are transforming business in every industry, from social media to mobile to big data to the “Internet of Everything”. This change relies on the combination of digital and
2min read Retailers today face many challenges that software vendors need to address efficiently, for example the so-called seamless shopping experience across all retail channels. We will be diving into it in
3min read What is mobile payment? Consumers will stop carrying wallets in the near future. They will be walking with a handphone in their pocket, to replace cash, coins, and all their
5min read A search on the internet for the term Commerce Platform, will get you many results for E-Commerce platform. But it will hardly give you anything for a Commerce-without-the-E-Platform, and that
< 1min read Today, engaging customers goes beyond traditional loyalty programs. Also, the importance of a customer loyalty is widely known among retailers. In addition, according to Inc. Magazine, it cost 5-10 times