"Openbravo is a real-time management solution, and this allows us through a single installation in the Cloud, to simplify system administration for our headquarters, warehouses and retail outlets."
La Bolsera progresses with its omnichannel strategy and achieves greater operational control and efficiency thanks to Openbravo
As a result of changing habits and purchasing criteria of consumers, Comercial Bolsera, S.L. needed to adapt and change its corporate strategy, which required changes at the structural level, as well as in terms of resources, product catalogue and reorientation of outlets. Within this strategic evolution, a renewal of its existing management system was considered key.
"Openbravo is a real-time management solution, and this allows us through a single installation in the Cloud, to simplify system administration for our headquarters, warehouses and retail outlets. This saves us a great deal of resources and time, as well as conventional IT infrastructures , which enables us to spend most of our resources on sales instead of on mere administrative procedures."
Lluis Jordi Vilar, CEO
Comercial Bolsera, S.L.
After analyzing different leading market solutions La Bolsera chose the Openbravo Commerce Suite for its technology, flexibility, adaptability and broad functional scope.
The company was founded in 1919 in Barcelona's Raval district with the name of INDUSTRIAL BOLSERA and during these 60 years of activity the name and trademark has gone from Industrial Bolsera (1919-1977), to COMMERCIAL BOLSERA (1977 -2000), to LA BOLSERA (2000 to present).
Its business focuses on the specialization of two lines of highly differentiated products:
Today it forms a chain of its own stores and franchises located in the province of Barcelona, and it is one of the main references in its sector, with more than 200,000 annual visits to its central store in Xuclà Street in Barcelona.