3min read Retail Media Networks (RMNs) are one of the technologies included in Gartner’s latest Hype Cycle for Digital Advertising. It is a technology that is increasingly being talked about and is
4min read The barcode turned 50 years old on April 3rd. Today, another standard, the QR code, threatens its reign. According to GS1 data, barcodes are scanned 10 billion times a day
3min read Tap on Phone, Tap to Phone or Tap to Pay is one of the latest innovations in retail payments, dramatically changing the way retailers accept payments and providing a truly
3min read The circular economy and sustainable fashion are mentioned a lot these days, but it is really nothing new. Used and second-hand markets have been around for many years. What has
4min read On March 28th, Openbravo will participate in a new edition of Retail Forum 2023, at IFEMA Madrid, organized by IKN. This edition, number 11, is expected to be attended by
2min read With the “Store as a Service” model, digital-native brands and mid-sized retailers can get closer to their customers and expand their market by opening new physical outlets that better meet
2min read Customers no longer enter from a single channel, so today retailers need to listen to all their channels to really know their customers and connect with them to know how
5min read This is the estimated figure for the loss of sales for retailers in the United States in 2022 due to returns. It accounts for 16.5% of the total sales for
2min read The adoption of mobile POS system allows retailers to offer enhanced service anywhere in the store. This helps improve both customer and employee satisfaction. Let’s see 3 reasons why adopting
3min read The retail industry’s digital transformation has given rise to a plethora of technological solutions aimed at streamlining operations and improving shopping experiences. One fundamental decision that retailers in any vertical
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Retail Media Networks: a $100 billion opportunity for retail