Posts In Category

Fashion

H&M Store in Hong Kong
FashionindustriesRetail Trends

When  we talk to retailers about what its top of their “wish list”,  real-time inventory visibility is one of the things they most often mention. Without it, it’s not possible to support omnichannel scenarios, of course. But beyond that, it’s not about just gaining real-time inventory visibility  it’s also about

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Sustainable Fashion
FashionOtherRetail Trends

Fashion has increasingly come under fire over its environmental impact, including carbon footprint and textile waste. The pressure for fashion retailers to do something about it has also increased. Last week, the Environmental Audit Committee in the UK launched an investigation into the social and environmental impact of disposable ‘fast fashion’ and the wider clothing industry. Retailers

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FashionFeatured Eventsindustries

Openbravo will be attending the second edition of the Innovation Fashion Forum in Madrid on Thursday, July 5, organized by modaes. Geared towards professionals involved in the digital transformation of fashion companies, the success of the first edition of IFF proved there was much interest for an event where aspects

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Man manager of Fashion Store with digital tablet and computer pc
Fashionindustries

The fashion industry is in continuous evolution and retailers that don’t innovate fast enough will be left behind. One of the key areas where fashion retailers need to innovate is personalization, as fashion-conscious consumers wants to walk out of a store feeling that the clothes they have just bought are

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Pollyanna Boutique
FashionindustriesSuccess Stories

As the fashion industry becomes increasingly dominated by multinational fast-fashion brands like Zara and H&M, there is still room for niche players who put the emphasis on exclusive, contemporary fashion and serve a regional rather than international market. These retailers have much to gain from an integrated and omnichannel retail

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FashionFeatured EventsindustriesSporting Goods

I recently had the opportunity to attend the sixth edition of the ISPO Academy Barcelona event, whose theme this year was “Proximity”, meaning proximity to the client, something that we all try to achieve but which remains a great challenge for the retail sector. The event was held at the

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FashionFeatured Eventsindustries

Spain is home to some of the biggest names in fashion retailing and the Barcelona Fashion Summit has evolved to become a key event on the calendar for executives from all areas of the fashion world in Spain.  The forward-looking theme  this year was Fashion 2030: A Brave New World,

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FashionFeatured Eventsindustries

Openbravo was thrilled to attend the 28th edition of ColombiaModa, one of Colombia’s leading fashion forums with over 50,000 visitors.  This year’s event underscored the importance of using technology to diversify the channels and means of marketing, satisfy the needs of consumers, and improve the integration of supply chain systems.

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Feria de Madrid, home to the Innovation and Fashion Forum
FashionFeatured Eventsindustries

Spain is home to several leading international fashion brands including Zara, Mango, Desigual, and El Corte Inglés, all of which are investing in technologies that are redefining the retail sector today. Leveraging Spain’s  economic growth and the dynamism of the fashion sector, Spain’s top fashion retailers are embracing innovation to

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Fashionindustries

Footwear has been  a strong and dynamic retail category over the last decade thanks to the proliferation of specialty niches and the growing demand for specialized footwear designed to meet specific needs in terms of function and style. So it is not surprising that brands have turned to footwear to

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