As long as consumers continue to visit physical stores, retailers will continue to invest in them. A recent report from research firm Altitude Group sets out to understand how leading retailers are trying to respond to digital disruption using innovation and the challenges that creates. The shopping habits and behaviors of
In today’s omnichannel era, understanding what customers value from various channels and how that influences the prices they are willing to pay has become a key challenge, according to a recent article from McKinsey & Company. Pricing strategies used to be easy to devise, uncomplicated to implement, and relatively successful.
Since opening its doors in 2005, Sharaf DG has become a leading electronics and electrical goods in the Middle East, with 32 stores and online stores in the UAE, Bahrain, Egypt, and Oman. To continue growing and deliver the first-class experience its 1.5 million-strong customer base has come to expect, Sharaf
What makes customers want to visit your stores? A compelling product range? Competitive prices? Superior customer service? All these things are important, of course, but in today’s digtal era, many customers expect retailers to be using the latest technoogies to enhance the in-store experience. Stores that have invested in in-store
Openbravo is pleased to annouce the official opening of a new office in Dubai to spearhead the company’s growth in the Middle East. The attractions of this region are well known to retailers and for many years they have enjoyed robust growth and above-average returns due to the favorable macroeconomic
As more retail sales shift online, many retailers are experiencing a slow but steady year-on-year decline in footfall and sales in their stores. Nevertheless, the physical store continues to play a central albeit changing role in the strategy of most retailers. So how should retailers now judge the performance of
But how will it look in my home? It’s a question heard every day by sales associates in a furniture or home décor store. Thanks to Augmented Reality, they may be able to help give customers a much better idea of how a new sofa or lamp will look in